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Oh Joy to the Rescue!

BAND-AID® Brand Adhesive Bandages by Oh Joy!

BAND-AID® Brand Adhesive Bandages by Oh Joy!

You guys! I’m excited to announce our newest products—BAND-AID® Brand Adhesive Bandages by Oh Joy! & First Aid Kit by Oh Joy! For your tiny boo and their boo-boo’s, we’ve partnered with Johnson & Johnson Family of Consumer Companies to design bandages that help cover up cuts and scrapes. The products add a playful twist to iconic first aid staples. Ruby is obsessed with BAND-AID® Brand Adhesive Bandages and tries to convince us to let her wear them even when she doesn’t have an ouchie.

BAND-AID® Brand Adhesive Bandages by Oh Joy!

No one likes it when they get a real cut or scrape, but I wanted to be able to inject a little fun into the healing process with some of our favorite Oh Joy patterns in a variety of colors and sizes!

BAND-AID® Brand Adhesive Bandages by Oh Joy!

The handy First Aid Kit can be used to keep on hand at home, in the car, at the office or in your purse so that you are always prepared for any mishaps.

BAND-AID® Brand Adhesive Bandages by Oh Joy! are available only at Target stores and for $2.49. The First Aid Kit by Oh Joy! will be available only at Target stores and, free with the purchase of three qualifying items (such as BAND-AID® Brand Adhesive Bandages, NEOSPORIN® + Pain Relief Ointment, BAND-AID® Brand of First Aid Products Gauze and Tapes, and Extra Strength BENADRYL® Itch Stopping Cream).

BAND-AID® Brand Adhesive Bandages by Oh Joy!

I’m super excited to wear these myself, too, and to finally have a cute First Aid Kit to keep on hand at home and at my office! This has been a dream product to design, and I hope you guys love them, too!

P.S. Share your snaps of your new first aid products by Oh Joy! with the hashtag #OhJoyToTheRescue!


  1. I came to your site this morning to look at what you have to say about toddler toys. (I always cross check your site for things having to do with my almost two year old… Ruby is her style icon) and I saw this post! My daughter got her first cut, requiring band aids this week so I have been in the market for anything not Disney character or Dora the Explorer (just my taste). I was ecstatic to see this! I just bought 10 packs on Keep of the fabulous work Joy! I am a huge fan. (cannot wait for the post about the girls in one room and am totally in love with my powder room that is covered in your petal pusher (gray/gold) wallpaper!

  2. I clicked over and bought them before I finished reading. Perfect for me when my daughter pitties my plain bandaids. And perfect for Santa to put in more than one stocking.

  3. LOVE! Finally a band-aid with style. I will choose these for my first aid kit and I am a grandmother who enjoys a touch of flair just as much as a toddler. Great work, Joy & Team!

  4. These are adorable! Plus I’m always in need of band aids. I might buy these up for our kids ministry at church too!
    So cute!
    xo Allison

  5. I got a box of these when I pre-ordered your book and coincidentally my 2.5 year old son got an owie that same week. I gave him one of your band-aids to make him feel better and now he wants to wear band-aids everyday. Glad they are now at Target because I didn’t want to use up all our cute ones! He loves pointing out all the colors.

  6. I saw these first-aid kits at target a few weeks ago and got 4 of them: two for our two cars and two as gifts for my close friends. They are fantastic!!! Superbly designed, high quality, everything you need in a first aid kit fits perfectly and stays organized. And, super cute too! Thanks for an amazing product!

  7. Congrats!
    I wish we still had Target in Canada. Those all look super pretty and I’d love to wear them when I do get cuts and scrapes.

  8. So cute! Totally just ordered them and got the free bag. Is it weird that I’m excited to hurt myself so I can use one?! Haha!

  9. La fantasia…la creatività e la gioia per il nuovo é incredibilmente ragalato, da voi a chi vi segue e vi adora…..grazie a tutti i creativi del Mondo e a voi per convogliare queste idee al mercato.
    Questi cerotti coloratissimi sono una meraviglia…..da mettere anche se non servono !!!!! Merci…

  10. These are so beautiful! The colors make me so happy :).
    I can’t remember the last time I needed a Band Aid (or maybe I just don’t bother to use them anymore?) But I remember when my mom would bring boxes of bandaids home from work (Johnson & Johnson) with Sesame Street, Spongebob, and Harry Potter designs. It’s so interesting how I never thought about how Bandaids are so intertwined with childhood, where you’d routinely walk around with a bandaid around your finger…and then one day you just grow out of it–even though I think I’m still just as clumsy!

  11. Good timing – just entering scraped knee season here! I don’t wish any pain to anyone, but can’t wait to see these nonetheless!

  12. These are so great, Joy!! I’m so sick of the dump truck band aids my son lives – maybe this will be a fun way to kick it up a notch. 🙂

  13. This post totally made my day, Joy! Wow. How pretty are they! I don’t think I’ll be able to use them. Haha. 🙂
    I’m anxious to find out when exactly Target is going to start selling them… Does anyone know?

  14. Hi Jo!
    They will be in all stores by end of next week. Some stores have them already and you can also find them online now! See link in my post 😉

  15. I actually came back today for the links. Duh. (I have no idea why I don’t think sometimes… Haha.)
    Thanks, Joy!

  16. I was just at Target, and you can get the First Aid bag free when you buy three qualifying health care items. The Band-Aids qualify, so I picked up three boxes of your Band-Aids and got the First Aid bag for nothing!

  17. These are actually cuter than my old time Mickey Mouse Band-Aids – something I never thought I’d see! I don’t think anyone is ever to old for fun Band-Aids, after all, if you have to be hurt you might as well do it in style!
    Love them!

  18. So true, our 6 year old has taken to wearing band aids on the most minor of abrasions since we discovered a packet of pink plasters in our local chemist here in Germany. These are much cuter and we are itching to add a bit more color to the little lady’s almost entirely pink world. Great work and a lovely palest of colors.

  19. Today, life is so hectic and all of us are stressed because lots of pressure we face in routine life and that’s why we need to concentrate on our health more. Problem is most of us hasn’t that much time to care our self? So, what happen when we didn’t care (heart stroke, fainting and many more)?
    So what is the solution for this problem when we don’t have time for our health? Yes, guys you are in the right way of thinking. Why don’t you learn some simple but important techniques of FIRST AID? These techniques are really important and these can save life of your closer one, a stranger or even yours.
    Good thing is, if you want to learn the basics, then there are lots of online videos or even online classes provider and from there you can definitely learn some basic but important techniques and if you want to learn high level techniques, and then please find out some of the best institutes where you can get these classes.

  20. How can I purchase an Oh Joy! First Aid Kit? I love it so much and as a future nurse I would love to own one! I have contacted Johnson & Johnson along with Target but I have been given no direction. Please help. I just want the case! Thanks.

  21. Please come out with more of these adorable first aid kit bags. They were sold out at the locations I went to at the time. I would really love to get my hands on one of these!


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