I'm so excited to announce that our new Oh Joy For Target Baby Apparel collection is now available online! It includes rompers, dresses, sleep 'n plays, bodysuits, and pant sets for both girls and boys to mix and match to your heart's content. Watch this insanely cute video that shows off our newest nursery and apparel collections…
This is our LAST baby nursery and apparel collection at Target so get it while you can! Sizes from from 0-24 months (with sleepers up to 9m). But they do run a tad big so even my (almost) 3 year old fits in the 24 month pieces! Thanks again for all of you who have supported our collections these past few years by buying something for yourself or a loved one!
// CREDITS //
Brought to you by: Oh Joy + Target
Creative Direction: Joy Cho and Julia Wester
Video: Jenner Brown
Music: "Together" by Upstate
Creative Production and Styling: Julia Wester
Production Assistant: Jessica Hong
Graphics: Angie Stalker
Special Thanks: Henri Martin and Jaxson Green
Still photos: Nicki Sebastian
heart shaped details are the cutest
and that pretzel outfit is so adorable!!!
love your happy bright colors 🙂
https://floatingthrufields.blogspot.com/
my latest post about inspiration and digital painting
Awesome design and very interesting idea you have shared.
Hi Joy
Can you tell me who wrote the “When I’m in LA” book that’s in the heart-shelf? I tried zooming in, but still can’t make out the author.
ps: the line is so cute! love it!
Nevermind! I found it! =)
Yay for google…
for anyone interested… https://www.lefuturekids.com/products/rooty-board-book
Hi Jah!
It’s by Le Future Kids:
https://www.lefuturekids.com/products/rooty-board-book
Best!
Joy
wonderful collection! did the previous nursery clothing run big as well?
Yep!
Joy
The colors are so bright and the design is so cute. It is really full of joy. Check this cute baby store, too:
https://www.cutebaby.store/
Niiice!
Lovely! Inspiring!