You guys…just three days till the Oh Joy for Target spring collection launches online and in all stores across the US and Canada! I’m so excited I could pee in my pants! To celebrate the launch, we created some fun pinnable images for you guys all made with items from the collection.
You can view all the letters above flip book style through a cool new app called Steller (just click on the “A” above to scroll through), and then click below the jump to see all the full-sized letters individually if you want to pin them!
Finally, you can find more special previews and party-planning tips on our party board right here!
{Images courtesy of Target. Product design by Oh Joy, Art Direction by Mother, Photography by David Meredith, styling by Andy Harman.}
love it! Just pinned: V is for VIVA la fiesta !!
It’s hard to pick a favorite letter! But I really love E, J, and K. Well done!
On my goodness this is so beautiful! I just can’t wait to go buy up some of these decorations! Beautiful job 🙂
This is brilliant. Bravo! 🙂
just incredible.
this looks fantastic joy!
can’t wait to visit target this weekend to check out your line 🙂
Joy, this is so cool! This makes my typography-lovin’ heart go pitter pat! I’ve totally been counting the days until your amazing collection hits shelves!
my son would go mad for these as he is ABC obsessed!
http://semiweeklyeats.blogspot.com/2014/03/so-much-to-say-2.html
Ok. That app is fantastic! The letter images are all so creative and wonderful. I wish you and Oh Joy! nothing but continued success. xo
http://www.whereisjune.com
I thought the “CDE” was actually spelling out “ODE” which I thought was a reference to “Ode to Joy” haha! Love the colors!
Now you need to create a line of accessories / clothing for target!
I’m really excited for this, too! It seems like a sure sign that backyard summer parties are just around the corner!
Ha, these are so fun! I can only imagine how funny the brainstorming session was for this.
I just love all of the colors here! They’re so inspiring.
Wow all so beautiful! I can’t wait to shop! 🙂 Your creativity is contagious! 🙂
One word! Genius!!! can’t wait to shop!!
SO FUN.
Um, how FREAKING ADORABLE IS THIS. I am so so excited for this to launch! Good thing I get paid on Friday!
How fun Joy!
Super fun images, time for me to get pinning. All this great stuff just makes me want to plan a party!
WOW- I’m so happy for you! I am a teacher and I can see my classroom decorated with this style–perhaps next fall or spring.
I wish you nothing but oodles of success!
Gorgeous! I really admire the art direction for each letter. “X” might be the best, though. Clever use of negative space.
Wait. I revise my original statement. I can’t pick just one favorite, which is why I pinned half the alphabet! Haha.
Amazing colours! Good luck with the line. Hope to see it in Danish stores some day.
http://www.creagirl.com
Gah! Love the J because of the items in it. Pinned it, loving it. So many congrats!
I haven’t been this excited to shop at Target since the Missoni collaboration.
Oh My Gosh, this is amazing! So creative! I can’t wait until I can shop the collection!
SO. BEAUTIFUL. I could stare at this all day! Thank you for the inspiration!
I CAN NOT wait to shop your collection! Everything is just stunning 🙂
xox
chloe
http://popcosmo.com
I did not know you could balance an entire donut on a plastic straw, but by golly miss molly, what a beautiful alphabet!
Hi Joy!
I love the collection – it looks amazing! I just wanted to check – will Target be offering o/s shipping for your international fans? Hope so!!
SO many pretty images! Love it all!
So fresh and adorable. Congratulations Joy!
I love everything!! I can’t wait to get to Target on Sunday to buy everything up:)
Oh my goodness! There is so much to love in this post! Everything is looking fantastic. Congratulations again! 🙂
I tend to be jaded about product styling — call it Pinterest fatigue.
But this is inspired! Brava!
I am so excited! I can’t wait to throw a party!
Congratulations!!!
Ha! The straws are a thick plastic so they stick right into the donut!
Joy
Hi Becky,
Unfortunately, there is no overseas shipping ;(
Joy
Congratulations Joy! I am happy for you! You are amazing and I hope to meet you in person one day! I have a calendar reminder in my iphone to head to Target first thing this Sunday morning. I have 3 small kids and it’s hard to get me to leave the house any day of the week, but I’ll do it for you!
So adorable. I’m excited for you!!
https://www.etsy.com/shop/CelebrateColours
These are absolultely adorable! Loving all of them!
xo
Christa
http://www.gardeniasandmint.wordpress.com
I really liked the “R” made out of balloons!!
FYI – I just went to my Target over lunch, and they already had your stuff out.
Ha! Someone wasnt following orders, but lucky for you! 😉
Joy
Beautiful colors and designs!!
lovely! Are the flowers around the letter B pre-made or did you make them?
Those flowers are part of the Oh Joy for Target collection. They are the paper flower garlands 😉
Joy
Awesome! So excited to buy them. Thanks for replying to my comment
Sent from my iPhone
On Mar 14, 2014, at 4:06 PM, Oh Joy [email protected] wrote:
Those flowers are part of the Oh Joy for Target collection. They are the paper flower garlands 😉
Joy
I went to Target this morning knowing your stuff wasn’t coming out until Sunday and bam! it was there and some of the items were already sold out. So that’s a slight pet peeve of mine…b/c I bet they don’t restock on Sunday, right? BUT, as an added bonus for me, my son’s bday party is tomorrow so I was able to get the noise makers, hats, hooray banner, and paper cups. Hooray for me! Oh, and I got the tote…the tote! How adorable is the tote!
Ha! That means someone didnt follow protocol as it shouldnt be out till the 16th but lucky for you!! 😉
And yes, the tote is one of my faves!! Thank you!
Joy
Wow. That is so amazing! So excited for you, Joy!
DIZZAM KABLOW!
Wow, your line for Target looks amazing as expected lol
Congrats on your success! LOVE the ABC’s pics..Very creative!!
Joey
Congratulations!! The collection is adorable!
xx Lexi, Glitter, Inc.
Funny and beautiful =)
Your line must be doing very well in Target, in my local store it’s almost entirely sold out!
Thank you! Great to hear!
Joy